Nickelytics is revolutionizing outdoor advertising with tech-driven solutions, leveraging data to connect brands with audiences like never before. In a $47.52B market, our platform stands out with its precision and scalability.
Traditional OOH advertising has abundant challenges: difficulty measuring impact & engagement, fragmented inventory, inefficiency in marketing spend, challenges in measuring engagement, and complex implementation. These issues culminate in a landscape where advertisers are often left questioning the return on their investment, struggling to target audiences effectively, and facing hurdles in campaign execution.
Nickelytics empowers advertisers to navigate the modern OOH advertising landscape with ease & confidence, offering a tech-driven solution that addresses the core challenges of traditional OOH advertising. This not only improves return on investment but also ensures that campaigns are relevant, engaging, and capable of driving real business outcomes.
By integrating advanced analytics, geolocation technology, and digital platforms, Nickelytics offers a seamless solution to the inefficiencies of traditional outdoor advertising.
Our approach enables brands to launch targeted campaigns that not only reach but engage their desired audience, providing real-time data to optimize performance continually. This is outdoor advertising reimagined for the digital age.
In the face of evolving consumer behaviors and the digital transformation of the ad industry, Nickelytics seizes a unique position.
Our innovative platform is set to disrupt the $47.52 billion OOH market by offering advertisers the tools they need for precision targeting and measurable results, paving the way for a new era of advertising efficiency and engagement.
Our innovative business model leverages a combination of subscription services and cost-per-thousand-impressions (CPM) pricing, maximizing advertiser value and ROI.
By offering a range of dynamic advertising solutions, from vehicle wraps to digital displays, Nickelytics ensures consistent revenue growth and market penetration. All while providing unmatched transparency of performance to our advertisers.
Nickelytics is spearheading its market expansion through strategic nationwide partnerships, targeting a multiplier effect in brand visibility and consumer reach. By allying with mobility services and advertising networks, the company embeds its innovative solutions into the daily lives of a broad audience. This approach not only maximizes ad exposure but also paves the way for seamless entry into new markets.
These partnerships offer a faster, direct line to diverse consumer segments and help enhance the effectiveness of targeted ad campaigns. Through this agile, partnership-driven strategy, Nickelytics aims to revolutionize outdoor advertising, transforming every journey into an opportunity for brand engagement.
Co-Founder & CEO
2X Founder, Forbes Next 1000
Techstars Alum
CTO
4X Founder, PhD in CS
Techstars Alum
Previously with Google, Paysack, KRED
Senior Director of Operations
Previously with: Design Pickle, Cryptonary, Snappy Hand, Concentrix, Xlibris
Chief Marketing Officer
4X Founder
MBA & Bacherlors in CS
Previously with: IIT Bombay, BriefKase Digital Communications, Digitas, Infosys Technologies Ltd
Senior Vice President of Revenue
Previously with: Google, UNICEF, Goldman Sachs, Gym2Gym Inc., BK Equity & Consulting, BADASS KID, You:Flourish, Mckinsey, Interactive Life Inc, Ruvna, Autodesk, Lotus Technologies
Head of Business Development
Previously with PlanetVerify, Insticator
Director of Product/Partnerships
Previously with: TikTok, Wheels,Rover.com,OfferUp,Keller Williams Realty, Inc
Business Development
Previously with Q1Media, NexStar Media, GlobeLife - Liberty National
Strategic Operating Officer
Co-founded cloud company from idea to $150M + exit.
Managing VC Partner.
Strategic Operating Advisor
25 years senior leadership
$5B in investments and more than 150 acquisitions
National Account Executive
Formerly at AMEX
Principal Engineer
Previously at SeamlessAI
Raising
Funds will accelerate product development, marketing efforts, and operational expansion, ensuring our path to capturing a significant market share.
